Kriselle leads social media and digital strategy for Zeno Group’s Silicon Valley office, with a focus on technology and business-to-business companies. Past and current clients include Jabra, Micron and Monster Products, but Kriselle also provides social counsel for clients throughout the Zeno network. With over 13 years of experience in marketing and business administration, as well as a background in web design and development, Kriselle has a deep knowledge of both strategic and technical aspects of digital engagement. Before joining Zeno Group, Kriselle founded the full service creative agency Bullfrog Media. Notable clients included PARC, Jabra, ustream and McKesson Corp. Previous to this venture, Kriselle consulted for the San Mateo County Elections Office as a digital strategist for the historic 2008 Presidential Election, helping position the chief elections official as a leader in technology innovation within government practices. An experienced speaker at various events such as SXSWi in Austin, Kriselle has also been recognized by Mashable as a top Twitter user to follow in the areas of marketing, social media and graphic design. Active in her community, Kriselle served on the Board of Directors for the local education foundation, and founded the annual "Peninsula Oktoberfest,” which drew 10,000+ attendees by year three. She also currently serves on the Board of Directors for the San Francisco chapter of the Social Media Club, founded by Chris Heuer and Kristie Wells. twitter.com/krisellelaran linkedin.com/in/krisellelaran